The British Airways American Express Premium Plus card is currently offering a sign-up bonus of 60,000 Avios when you spend £6,000 in your first three months - and the offer closes Tuesday 6th October 2026, leaving under two weeks to apply. What makes this particularly notable is that it is the first time in over three years that a special bonus of this size has been openly promoted on either of the British Airways American Express cards - recent elevated offers were quietly available only through ba.com and avios.com, not to the general public.

A premium credit card front-facing and slightly angled above a stack of reward points coins, editorial flat illustration
 
BA Amex Premium Plus 60,000 Avios offer: the key details

The bonus applies to the British Airways American Express Premium Plus card only. To trigger it, you must spend £6,000 within the first three months of card membership. The deadline to apply and be eligible for the elevated bonus is 6th October 2026.

  • 60,000 Avios sign-up bonus on the BA Amex Premium Plus card

  • Spend requirement: £6,000 in the first three months

  • Application deadline: 6th October 2026

  • Annual fee: £300 (refunded pro-rata if you cancel after receiving the bonus)

  • A separate 10,000 Avios bonus is available on the free BA Amex Credit Card (spend £2,000 in three months), but the Premium Plus offer is far stronger

It is also worth noting that the Premium Plus card is changing on 7th October - the day after the bonus deadline. From that date, the earn rate drops from 1.5 Avios per £1 to 1.25 Avios per £1, and the double-Avios bonus on British Airways spend is removed. The Companion Voucher benefit (earned at £15,000 spend per year) remains, and from April 2027, cardholders will also earn tier points at a rate of 1 per £10 spent, capped at 3,000 per membership year.

A glowing loyalty points meter showing 60,000 points alongside a stack of coins and a pound sterling symbol, representing the cash value of Avios points
 
What are 60,000 Avios worth in pounds?

The short answer: somewhere between £300 and £600+, depending on how you use them. You can work through the numbers for your own situation using the Smart With Points Avios Value Calculator, but here is a simple breakdown:

  • At 1p per Avios (a reasonable floor for premium cabin redemptions), 60,000 Avios = £600 in flight value

  • In the worst case - converting to Nectar points and spending at Sainsbury's or Argos - 60,000 Avios = £300 of Nectar credit

  • The annual fee is £300, meaning even the rock-bottom Nectar conversion covers the fee in full

  • If you cancel the card after receiving the bonus, you receive a pro-rata refund of the annual fee, reducing your net cost further

To put the maths another way: if you apply in late September, spend £6,000 by late December, bank the 60,000 Avios and then cancel, you could walk away with a significant Avios haul at a net annual fee cost of just a few months' worth of the £300 charge - potentially under £100 after the pro-rata refund.

 
Who qualifies for the 60,000 Avios bonus?

The eligibility rules for the Premium Plus card are more lenient than most people expect. The core rule is straightforward: you must not have held either the free British Airways American Express Credit Card or the BA Amex Premium Plus card in the past 24 months.

If you are unsure whether you qualify, the Amex Welcome Bonus Eligibility Tool can help you check before you apply.

Crucially, holding other Amex cards does NOT disqualify you. The following cards have no impact on your eligibility for the Premium Plus bonus:

  • The Platinum Card

  • American Express Preferred Rewards Gold

  • The Nectar Credit Card

  • Amex Cashback Card

  • Marriott Bonvoy American Express Card

  • The American Express Rewards Credit Card

  • American Express Business Platinum

  • American Express Business Gold

  • British Airways American Express Accelerating Business Card

  • Barclaycard Avios Mastercard

You are also eligible if you are currently a supplementary cardholder on someone else's BA Amex account, provided you have not held a BA Amex card in your own name in the past 24 months. You will need a personal income of at least £35,000 to be accepted for the Premium Plus card.

 
How to make the most of this offer - including a household account angle

If you do not qualify yourself because you have held a BA Amex in the past 24 months, it is worth thinking creatively. If another member of your household qualifies and you are in the same British Airways Household Account, they could apply for the Premium Plus card and add you as a supplementary cardholder. All spending - including yours - would count towards the £6,000 spend target, and the 60,000 Avios would land in your shared Household Account.

For those who do qualify, the recommended approach is:

  1. Apply for the Premium Plus card before 6th October

  2. Hit the £6,000 spend target within three months

  3. Bank the 60,000 Avios bonus

  4. Decide whether to keep the card for the Companion Voucher (requires £15,000 spend per year) or downgrade to the free BA Amex and receive a pro-rata fee refund

Even if you have no interest in keeping the Premium Plus card long term, applying now, earning the bonus and then downgrading is a perfectly rational move. The free BA Amex carries no annual fee, so you would not be paying anything once you switch down.

 
Things to watch before applying

A few genuine limitations worth being clear-eyed about:

  • The £6,000 spend target in three months is a stretch for some - only apply if you are confident you can hit it through normal spending or planned purchases

  • The earn rate on the Premium Plus card drops from 1.5 Avios per £1 to 1.25 Avios per £1 from 7th October, so the ongoing earning proposition is slightly less strong than before

  • The free BA Amex Credit Card has stricter eligibility rules for its 10,000 Avios bonus - you must not have held ANY personal Amex card in the past 24 months, making it harder to qualify

  • The minimum personal income requirement for the Premium Plus card is £35,000 - household income is not taken into account

  • If you downgrade after the bonus, the Companion Voucher on the free card is only valid for Economy redemptions, whereas the Premium Plus voucher can be used in any cabin

 
Frequently asked questions

When does the 60,000 Avios BA Amex Premium Plus offer end?

The elevated sign-up bonus closes on 6th October 2026. You must submit your application before that date to be eligible - spending can continue beyond it, but you need to be an approved applicant by the deadline.

Can I get the BA Amex Premium Plus bonus if I already have an Amex Gold?

Yes. Holding the Amex Gold (or Platinum, Nectar, Cashback, or most other Amex cards) does not affect your eligibility for the BA Amex Premium Plus bonus. The only cards that count against you are the two British Airways Amex cards themselves.

Is the BA Amex Premium Plus worth keeping after the bonus?

It depends on your spending habits. The Companion Voucher - which lets you book two Avios flights in any cabin for the points of one - is genuinely valuable if you will hit £15,000 in card spend per year and have enough Avios to use it in a premium cabin. If not, it makes more sense to downgrade to the free BA Amex after earning the bonus.

How many Avios do I need for a Business Class flight using the Companion Voucher?

Avios requirements vary by route and distance. The BA Avios Flight Calculator lets you look up the exact Avios cost for any BA route before you commit to keeping the card long term.

 
The bottom line

The BA Amex Premium Plus 60,000 Avios bonus is one of the strongest publicly available Amex sign-up offers in recent memory - and the first time a deal of this size has been openly promoted on either British Airways Amex card in over three years. At a minimum floor value of £300 in Nectar credit and up to £600+ on premium cabin flights, the bonus comfortably outweighs the £300 annual fee even if you cancel straight after. The deadline is Tuesday 6th October 2026 - just 11 days away. If you qualify and can hit the £6,000 spend target, there is a strong case for applying before the window closes.

 
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