Win 1 Million Avios With Uber: How to Enter the Prize Draw

Uber and Avios have launched a prize draw in which one lucky UK rider can win 1,000,000 Avios, with a further 10 riders in line for 100,000 Avios each. The draw is open to anyone with a linked Uber and British Airways Executive Club account, and entries are earned automatically on every qualifying ride taken by 13th September 2026. If your accounts are not yet linked, there is also a 100 Avios bonus just for connecting them and taking your first eligible trip.

No separate registration is needed. As long as your British Airways Executive Club account is already linked to your Uber account, every qualifying ride you take before the 13th September deadline earns you entries into the draw automatically. The number of entries you receive mirrors the Avios-earning rate for each ride type.

It is worth noting that the standard UberX category - the cheapest option - no longer earns Avios at all for non-airport journeys, following a revision to the partnership in June 2026. You need to book a qualifying category to earn both Avios and competition entries.

If you have never connected your BA Executive Club and Uber accounts, there is a small but easy bonus available. Link the two accounts and complete your first Avios-earning ride within 30 days, and Uber will credit you 100 bonus Avios. The linking must be done by 13th September 2026, and Uber has committed to posting all first-rider bonuses by 12th November 2026. The bonus may arrive separately from the Avios earned on the ride itself, so do not be alarmed if they land at different times.

Linking is done inside the Uber app: tap 'Account' at the bottom of the screen, then go to 'Settings', scroll to 'Rewards', and you will see the option to connect to a British Airways Executive Club account (or an Aer Lingus AerClub account if you prefer). The process takes under a minute.

At a broadly accepted value of around 1p per Avios, the top prize of 1,000,000 Avios is worth roughly £10,000 in flight redemptions - though in practice, used cleverly on long-haul business or first class seats, the value can stretch considerably further. You can use the Smart With Points Avios Value Calculator to see what your Avios might be worth based on how you plan to redeem them.

Even the secondary prizes of 100,000 Avios each are worth around £1,000 at a conservative valuation - enough for a return business class redemption to many short-haul European destinations. The 100 Avios linking bonus, by contrast, is worth roughly £1 in redemption terms, but it costs nothing extra and takes seconds to unlock.

If you are already planning Uber journeys in the coming weeks, prioritising Uber Reserve - the advance-booking tier - gives you the most entries per ride (3 per trip) and also earns the highest Avios rate at 3 Avios per £1 spent. Airport transfers are the next best option, earning 2 entries and 2 Avios per £1.

If you are using Uber for regular journeys anyway - trips to the airport, evening rides in an Exec or Comfort vehicle - the entries stack up passively with no extra effort required. The key action today is making sure your accounts are linked before the deadline.

One practical tip worth flagging: if your last Uber journey was taken outside the UK, some users have reported issues when trying to link their Uber account to a BA Executive Club account. Taking a UK-based ride first resolves the problem.

The odds of winning the top prize are genuinely slim - this is a prize draw open to a large pool of UK Uber users. The competition alone is not a compelling reason to choose Uber over a competing service (many riders find alternatives such as Bolt to be cheaper for everyday journeys).

That said, if you are already using Uber regularly, the 'set and forget' nature of the partnership is genuinely useful - once linked, Avios arrive automatically after every qualifying ride, usually within seconds of the trip ending.

No registration is required. Simply ensure your British Airways Executive Club account is linked to your Uber account, then book qualifying rides as normal before 13th September 2026 - entries are added automatically.

Uber Reserve earns 3 Avios per £1, while rides to or from an airport, Uber XL, Exec, Lux, Comfort, Exec XXL, and black cab trips earn 2 Avios per £1. Standard UberX journeys no longer earn Avios unless they involve an airport. Rail tickets including Eurostar booked via Uber also earn 2 Avios per £1.

Avios from eligible Uber rides typically post to your BA Executive Club account within seconds of the trip ending. The 100 Avios linking bonus may take longer and could arrive separately - Uber has committed to posting all first-rider bonuses by 12th November 2026.

No - only one Uber account can be linked to one Avios account at a time. The names on both accounts must also match exactly, so make sure your profile names are consistent before attempting to link.

Winning 1,000,000 Avios is a long shot, but if you are already using Uber the prize draw costs you nothing extra - your entries accumulate automatically on every qualifying ride. The more immediate action is linking your accounts if you have not already done so: the 100 Avios bonus is modest, but the ongoing earning is genuinely useful for regular Uber users. Both the account-linking deadline and the final ride deadline fall on Sunday 13th September 2026, so there is no urgent rush today, but it is worth sorting now rather than forgetting.

These are the top credit card welcome bonuses we're tracking. Offers change frequently - see all cards.

1. Business Platinum Card: 50,000 points after spending £6,000 in 3 months (£6.5/yr)

2. Platinum Card: 50,000 points after spending £6,000 in 3 months (£6.5/yr)

3. HSBC Premier World Elite Mastercard: Receive 40,000 reward points when you spend £2,000 on your card in the first 90 ... (£2.9/yr)

Looking to redeem your points? Here's what's available right now (via Award Travel Finder):

Hotels:

Status Matches:

• Flying Blue Status Match - Air France / KLM (SkyTeam)

• Flying Blue (New Markets) - Air France / KLM (SkyTeam)

• Flying Blue UK (BA Status Holders) - Air France / KLM (SkyTeam)

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